Among mobile gamers, 43% will research a new product after seeing an in-game ad, per new research from the game developer.

Snap began testing Sponsored Snaps, which allow brands to deliver a vertical video directly to users’ inboxes, last October.

The CPG marketer reworked creative and media plans to help turn around Special K in the U.K. and is using the same approach ...

The e-commerce giant recently shut down its own TikTok clone but apparently is still interested in owning a piece of social ...