Innovative OOH advertising solutions such as SkyWalk allows OCBC to reach the right people in an efficient, cost-effective, ...

Responding to increased cybersecurity threats and significant financial losses from scams in Singapore, Singtel has ...

Meta has launched a global campaign to increase awareness of online scams during the holiday shopping season. The initiative ...

This year has been particularly special to us at MARKETING-INTERACTIVE as we expanded our reach into new markets with our ...

McDonald’s Singapore has launched 'Collect Quest', an initiative designed to increase user engagement through first-party ...

Agoda has unveiled a generative AI short film entitled 'Leo’s Magical Travel Adventures', designed to highlight global ...

TikTok is one step closer to becoming banned in the United States (US). A federal appeals court panel have unanimously upheld ...

The marketing industry is a whirlwind of innovation and change, and 2024 has been no exception. From artificial intelligence ...

Omnicom has initiated a US13.25 billion all stock deal to acquire Interpublic Group, according to statement seen by MARKETING ...

Streaming service Max has taken over the region in its latest immersive campaign. The campaign aims to celebrate the launch ...

Integrated communications advisory firm Edelman has laid off 300 employees across its global network - 5.3% of its total ...

Artificial Intelligence (AI) is revolutionizing the marketing industry, offering both opportunities and challenges for ...