Rebranding is risky for any company; if done correctly, it can modernise the brand image, expand into emerging markets, signal positive change and attract new customers. However, it comes with the ...

Jaguar's rebrand, culminating in a concept car this week, got rave reviews from some ad industry vets. But its true success ...

The Southern football program signed one recruit Wednesday, the beginning of the early signing period, with more to follow before the window closes Friday, said coach Terrence Graves.

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Ohio Senator-elect Bernie Moreno said the $7,500 EV tax credit should be eliminated and instead let the automakers and ...

The Type 00 concept has butterfly doors like a Lamborghini that open to a minimalist interior. Brass lines flow throughout ...

British carmaker Jaguar needs to turn around years of slumping sales. It’s bold plan is already controversial.

After their rebrand, which went viral for all the wrong reasons, Jaguar introduced the new 1000-horsepower Type 00 EV.

On Monday, the luxury vehicles company unveiled its Jaguar Type 00 concept model at Miami Art Week calling the electric ...

A Jaguar XKSS replica vehicle designed as a tribute to Steve McQueen's roadster has been stolen from its garage. The car was ...

For those radio broadcasters and others who still need the idea explained, a concept car is a showcase of new ideas, ...