Web browsers like Mozilla's Firefox and Apple's Safari already block third-party cookies by default, so Google Chrome would ...

In light of Google's drastic cookie reversal, ID-centric adtech firms and open web publishers rejoice-while Google's Privacy ...

Since 2019, ad tech has invested a huge amount of time and money in confronting what to do about the impending demise of ...

Apple is warning its iPhone users to delete a common app, claiming it’s a danger to digital privacy. Without mentioning the company by name, Apple issued a video warning for users to stop using Google ...

Apple is warning their nearly two billion iPhone users to immediately delete another tech giant's app, claiming that your ...

The platform is seeing slight headwinds from tariffs in regions that were, until recently, heavy spenders, but said it’s too ...

Google Sandbox ad-targeting technology scrapped in a move which safeguards cookie-based revenue for publishers.

The abolition of third-party cookies was initially announced in January 2020 and was supposed to be completed before the end ...

Apple's urgent warning to over 400,000,000 iPhone users appears more relevant by the day, as controversial decision making by ...

The consensus among marketers is that cookies are the past, and respecting consumer privacy is the future. The post As Google ...

This week, guess what, we saw more Google search ranking volatility heat up mid-week. Several new studies have come out ...

Retailers are seizing the moment, using transaction data to transform advertising and put the power of precision targeting ...