Toymakers say they will have to raise prices to offset Trump's tariffs. NPR's Michel Martin speaks with Jay Foreman, CEO of Basic Fun!, whose toys include Care Bears, Tonka Trucks and Lincoln Logs.

Toys, collectibles and other imported goods are jam-packed in the exhibit hall at San Diego Comic-Con this year. However, toy ...

The U.S. toy industry is coming off two years of basically flat sales, following a boom during the pandemic as parents splurged on toys for their kids. Now, tariffs have emerged as a key threat to ...

There is no single way to predict how businesses will price items weeks or months into the future as, in addition to tariffs, ...

Rebounding from last year's crash and burn of Toys R Us, U.S. toy sales edged up this year. But a host of challenges, led by tariff threats, continue to fret executive suites. Sales in the first ...

President Trump is dialing up the pressure on several countries in pursuit of trade deals. Trump dismissed a warning from Hasbro’s CEO that toy prices will rise if the U.S. continues to hike tariffs.

While the tariff drama plays out, higher tariffs are impacting the toy industry -- 80% of the toys brought into the U.S. come from China.

But toy sellers are also living under threat of tariffs on toys manufactured in from China, which, should they take effect, could raise prices and suppress sales. Click the audio player above to ...