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According to eMarketer, in 2014 advertisers will spend $13.1 billion on mobile advertising (11 percent of multiscreen spend share) compared to the $68.5 billion on TV advertising (59 percent of ...
The Smart Stack feature lets you pin widgets to your home screen. Jason Cipriani/CNET If you have iOS 15 or 14 downloaded on your iPhone, you have access to all sorts of fun ways to customize your ...
At the heart of every retail media network is a tech stack. This cheat sheet breaks down what you need to know: how the stack works, why it matters and what questions to ask before you buy in.
SAN FRANCISCO, Oct. 03, 2019 (GLOBE NEWSWIRE) -- Samba TV, the leading provider of global TV data and audience analytics, today announced that i ...
Video is about a $200 billion ecosystem in the U.S., more than half of that being “traditional television,” with an estimated $90.4 billion in pay-TV subs and $69.4 billion in TV advertising ...
That's ahead of the global average of 48%, but behind most countries in Asia, where screen-stacking is overwhelmingly popular. Japan leads the world, with 79% of adults reporting multi-device TV ...