Taj Dubai's marketing manager, director of sales and leisure, director of revenue and director of HR share their insights.

With digital out-of-home ads exempt from the ‘less healthy food & drink’ ad ban coming into force in October, IAB UK’s DOOH ...

There is an awareness and effectiveness of QR codes as a bridge to digital information; but how can this change the usual ...

In addition to anticipating customer needs, predictive marketing enables brands to maximize ROI on their marketing spend.

Fikayo Aderoju, is a visionary leader, entrepreneur and one of Canada’s dynamic change makers. As the Chairman/CEO of BFG ...

Ads are annoying and occasionally insidious; an ad that repeatedly appears inside one’s own car more so. According to other ...

When Jeep owners complained ads were appearing while driving, the carmaker said it was a glitch. But as automakers consider ...

Artificial intelligence has evolved from science fiction to reality, becoming a lucrative tool that visionary entrepreneurs ...

The programme packs a punch with up to 50% off accommodations, transport, dining, and entertainment nationwide. Iconic sites ...

From China to Brazil to Germany, huge numbers of people are addicted to shopping, driven in part by companies that use gaming ...

Ishan Chatterjee, Chief Business Officer, Sports Revenue, SMB & Creator, JioStar as he sheds light on key initiatives, ...

HBX vice-president for sales in MEAPAC Andrew Boocock was part of a panel that discussed trends in a rapidly evolving sector.