Manosh De argues that outdoor advertising (OOH media) can be seamlessly integrated into urban planning to enhance public ...
Spaceback and Roku are providing advertisers with free 4k, dynamic ad creative for CTV directly from brands’ social media ...
Digital production got gradually cheaper and more accessible, putting it in the hands of more and more artists. At the same ...
Given the foot traffic, supermarkets present a golden opportunity to reach a potentially massive audience at a time when they ...
Magnite’s business is digital advertising, which means getting messages out. The company claims that it can help its customers to win on every digital screen, everywhere. Magnite offers a platform and ...
Lambeth residents were shocked to learn last week that a planning application for a giant digital advertising screen has been given the go-ahead metres from their living room window. The billboard ...
The grocery chain linked with Grocery TV to power the screens across more than 400 locations, bolstering the grocer’s in-store retail media network.
Most South African marketers have experienced how well digital works for marketing campaigns, where the goal is to get ...
Audio advertising has evolved from simple, one-way messages to dynamic, interactive touchpoints that encourage listener participation. As a result of this evolution, a new wave of innovations is ...
To reduce the physical footprint of its showrooms, home furnishings company Kravet turned to digital displays by Elo, says ...
Screen Australia has appointed Joanna Beveridge to the role of investment and development manager in the online department, ...
By augmenting your linear TV strategies with CTV, you drive incrementality and avoid diminishing return on your investment.