Sports, music and entertainment talent agency Wasserman is consolidating its creative agencies to form a creative services ...

CEO Juan Martín Salazar has directed campaigns for such significant releases as Beyoncé's Renaissance and Cowboy Carter ...

Physical, tangible brand experiences—a well-placed billboard, an unexpected direct mail piece or a cleverly designed giveaway ...

How do AI-generated ad slogans compare to those created by professionals? New University of Minnesota research suggests that ...

As we celebrate International Women’s Day on March 8, Campaign Brief is shining a light on the women driving change, creativity, and innovation in the industry. One of those trailblazers is Agender, ...

The creative and digital marketing world is a dynamic, ever-evolving space where big ideas can still change the world. Over ...

Cinema advertising platform National CineMedia (NCM), the U.S. representative of the Cannes Lions International Festival of ...

Stability AI’s models and workflows will be integrated with WPP’s AI-driven operating system, WPP Open, transforming its ...

The Media Online’s weekly round up of people, account and business moves in media. This week’s BIG move: WPP announces ...

Ryan Reynolds and George Dewey, the co-founders of Maximum Effort Marketing, are taking back full control of the creative ...

Artist Khaled Sabsabi and curator Michael Dagostino are entitled to 90 per cent of their fees but are yet to “receive a cent”.

Mad Influence, a creative marketing agency, announces the promotion of Aman Narula as its new COO. Narula, coming with over ...