Pepsi’s "Where’s My Jet?" campaign went from a joke to a lawsuit. Here’s how a playful ad turned into a marketing disaster ...
UK commercial broadcaster ITV’s profit before tax more than doubled year-on-year in 2024, although revenue dipped as a result ...
With decisive action, we in the marketing and advertising sector can help create the sustainable future we all envision.
They dance in kitchens and in meadows frothy with flowers. They dance at weddings. They dance while fireworks bloom in dark ...
Paramount appoints Droulers to lead its Queensland sales team. Refuses to be drawn on XXXX vs Great Northern debate.
India's aviation sector is soaring, but steep training costs, outdated infrastructure, and the long haul from a commercial ...
New LoopMe and Assembly research highlights importance of balanced multi-channel targeting in political advertising ...
Swedes have developed the habit of gathering on Friday nights with family in front of the TV to enjoy unpretentious ...
Federal, provincial and Indigenous leaders will pursue formal designation for Canada’s largest Indigenous-led protected area ...
Brown-Forman Corporation (NYSE: BFA, BFB) reported financial results for its third quarter and nine months ended January 31, ...
The media companies that had the widest gender pay gaps include 2GB Sydney, where men on average were paid 50 per cent more ...
Investment by Reach in video studios and staff has been described as a "game-changer" for its relationships with audiences and advertisers.