From a small pharmacy in Atlanta to a global phenomenon, Coca-Cola’s rise to dominance is nothing short of remarkable.
The film "Coke On The Go" showcases the intricate process of Coca-Cola bottling, emphasizing the efficiency and hygiene of the operations involved. It details how empty bottles are cleaned and ...
In addition to nurturing brands in-house (with nonsparkling concepts more than half of the innovation pipeline), the company has recently bulked up its presence in categories such as coffee and sports ...
Cola's 'half time' concept, reigniting the long-standing rivalry between the two beverage giants. By flipping the script, ...
Latest stories by Amit Bapna. Amit Bapna writes for ETRetail.com and gives views & updates on the Indian Retail industry.
Industry experts at a panel discussion explored the evolving role of out-of-home (OOH) media in India, stressing the need for ...
Before that, she was head of marketing and operations for VMLY&R MENA, working with brands such as Coca-Cola, Disney and GSK. “I’m excited to be joining The Do Collective as one of its ...
The grime star has collaborated with the brand on adding his regular order to the menu, along with a playful ad and a temporary store rebrand to Big Mike’s ...
It seems Coca-Cola has grown sick of stomaching Poppi ... over a lawsuit filed last May accusing the company of misleading advertising. Prebiotic soda startups like Olipop and Poppi have grown ...
Poppi and Olipop, watch out: Coca-Cola is entering the “better for you” soda category with a response of its own. This month, the beverage behemoth is rolling out Simply Pop, a prebiotic ...
“The addition of new retail, dining, and entertainment amenities, combined with inviting outdoor spaces, will further establish ... The BJCC will own and operate the Coca-Cola Amphitheater in a ...
The Coca-Cola Company, a beverage company, manufactures, markets, and sells various nonalcoholic beverages worldwide. The company provides sparkling soft drinks, sparkling flavors; water ...