Innovid (NYSE:CTV), an independent software platform for the creation, delivery, measurement, and optimization of advertising ...

Disney is boosting its advertising capabilities for live events, with third-party partnerships, a new certification program ...

Disney is evolving how it sells live sports to programmatic advertisers on its streaming platform by creating a new ...

Erika Loberg from programmatic advertising tech company OpenX, reveals that despite not having formal training, a sense of ...

CTV experts are “bullish” on the channel and believe that many of 2024’s biggest trends will continue well into 2025.

Top TV and streaming executives foresee greater AI use, progress in measurement and the impact of M&A in 2025.

None of them can resist a certain type of blonde... dog, that is. I am, of course, talking about golden retrievers: those ...

We have updated recommendations for ad blockers and browser extensions to better safeguard your online activities. Creepy ads that seem to follow you from site to site. Instagram posts that appear ...

Even as the tabla maestro Ustad Zakir Hussain has a long long list of accolades and awards to his name, there was a section of the audience who was introduced to him with Brooke Bond Taj Mahal Tea’s ...

2024 was quite an explosive year in CTV land. Global ad spend on connected TV is expected to surpass $30 billion in 2024, according to eMarketer. That’s a 22.4% increase from $24.6 billion last year.

Fox News host Sean Hannity on Friday criticized Google's new holiday shopping ad featuring nonbinary influencer Cyrus Veyssi, calling it "woke" and comparing it to Bud Light's 2023 ad with ...