As Cadbury releases the seventh installment of its ‘Glass and a Half’ platform, marketing boss Elise Burditt discusses ...

As Democratic governors across the country adapt to President-elect Donald Trump’s plans, some are trying to build a friendly ...

HONOLULU (AP) — Adam Scott made it back to Kapalua and returned to the top 20 in the world ranking, and it’s a wonder how he ...

With a powerful mix of nostalgia, premium cinema experiences, and fresh storytelling, the 2025 box office is poised to build ...

As the calendar turns over to 2025, the leading Wall Street firms are releasing their top stock picks for the new year.

Interviews BITM’s Naresh Gupta emphasises the critical need for agencies to prioritise tight contracts. Gupta also shares ...

Predicting the future of creativity feels harder with each passing year, as the rate of change in the ad business accelerates. Still, there is no shortage of predictions for how creative work will ...

This is a metric that very much matters at many companies, even if it shouldn’t. It has many flaws, yet remains deeply engrained in finance departments, and, by extension, procurement departments, ...

AdGood, a nonprofit that helps other nonprofits access streaming media, officially launched during CES in Las Vegas this week ...

Looking for a taste of summer without the stress of trying to push the Zooper Dooper up the tube? Daniel's Donuts has you ...

What are the brand vibes for 2025? From underconsumption and strategic indulgence to resilience-centering retail and ‘joy ...

CEO Mark Zuckerberg said Meta will adopt a Community Notes model similar to X, where fact-checkers say misinformation often goes unchecked ...