It’s no secret how powerful social media can be for brands. It’s a marketing team’s dream to have an engaged community on social platforms, and today, TikTok is at the eye of that storm. Every brand ...
NEW YORK, NY, December 10, 2024 – Horizon Media, the largest U.S. media agency and the largest independent agency globally, today unveiled One Horizon, an innovative, full-service, general-market ...
We sat down with industry veteran Pierre Naggar, Director of Sales, UK at MINT to discuss the key challenges for brands in managing digital advertising workflows, why brands should focus on campaign ...
It is now evident that AI is reshaping the entire retail media value chain from dynamic audience targeting to personalized product recommendations. As retail media continues to grow rapidly, ...