News

Her departure leaves no chief negotiator for advertisers to contend with at Elon Musk’s social platform and uncertainty over ...
Intangible views spatial intelligence as the more efficient way to create images and videos.
Carol Robert, managing director, U.S. RTD for Suntory Global Spirits, discusses brand plans behind Japan-inspired -196 ...
The lowered forecast is a blow to the company as it searches for a successor to CEO Mark Read, who is set to retire by the ...
Gen Z is rejecting traditional life milestones, and brands must stop using outdated consumer profiles to connect with them.
Brands must blend empathy, transparency and emotional value to earn consumer trust.
The ad industry’s newest agency owner will be joining Ad Age’s Small Agency Conference: JB Smoove.
BBDO’s “Wake up With CrAIg” campaign follows the success of last year’s “Sleep with Rain” starring Rainn Wilson.
Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month.
Haleon, the consumer health giant spun out of GSK, is looking to streamline its agency roster. By: Ewan Larkin. Retail ...
At Cannes Lions, Dove and Collectively spoke about their inspired partnership with Crumbl Cookies and Walmart that generated ...
LTK’s Cannes Lions session with Ad Age Studio 30 focused on how creator trust and AI tools are driving measurable brand performance across the marketing funnel.