News

This startup wants marketers to create AI-generated ads without the prompting—here’s its pitch deck
Intangible views spatial intelligence as the more efficient way to create images and videos.
Craig Robinson isn’t quitting comedy—but he is doing ads for AT&T Business
BBDO’s “Wake up With CrAIg” campaign follows the success of last year’s “Sleep with Rain” starring Rainn Wilson.
Linda Yaccarino to step down as CEO of Elon Musk’s X after two years
Carol Robert, managing director, U.S. RTD for Suntory Global Spirits, discusses brand plans behind Japan-inspired -196 seltzer and the refreshed On the Rocks cocktail line.
Coors Light made a cold plunge in the shape of Patrick Mahomes’ head
Carol Robert, managing director, U.S. RTD for Suntory Global Spirits, discusses brand plans behind Japan-inspired -196 ...
WPP sinks to lowest since 2009 on bleak outlook for ad spending
The lowered forecast is a blow to the company as it searches for a successor to CEO Mark Read, who is set to retire by the ...
How Suntory is marketing ready-to-drink beverages this summer
Carol Robert, managing director, U.S. RTD for Suntory Global Spirits, discusses brand plans behind Japan-inspired -196 seltzer and the refreshed On the Rocks cocktail line.
Why Savage X Fenty is focused on ‘bold inclusivity’ when others are pulling back
Savage X Fenty CMO Vanessa Wallace talks about her “fun, fast, furious first year” of marketing at the lingerie brand.
JB Smoove to appear at the Ad Age Small Agency Conference
The ad industry’s newest agency owner will be joining Ad Age’s Small Agency Conference: JB Smoove.
Cheil hires SPCSHP’s CCO to lead creative for North America
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Opinion
Gen Z is rejecting the life stages brands still sell
Gen Z is rejecting traditional life milestones, and brands must stop using outdated consumer profiles to connect with them.