In retirement, Roger Federer continues to have a major impact on the sports world. Since partnering with On in 2020, the ...

Watch as Elmo sits in an umpire's chair and debates the two letters found on Federer's On-branded sneakers: Is it 'Q' and 'C' or 'O' and 'N'?

Roger Federer recently starred in a hilarious ad campaign alongside Sesame Street’s beloved red muppet, Elmo, for the Swiss ...

Roger Federer certainly had no problem occupying his time after finishing his professional career. The former world No.1 said ...

Roger Federer appears alongside Elmo in a new Super Bowl commercial for the running shoe brand, On, that has them debating ...

Roger Federer is a marketing powerhouse on his own, and it's best put in Nike's former tennis director Mike Nakajima's words ...

Tennis great Roger Federer and Sesame Street’s Elmo have teamed up for the Super Bowl 2025. For Swiss running shoe company On ...

Roger Federer is set to feature in a big-money primetime advert during Sunday’s Super Bowl between the Philadelphia Eagles ...

The ad serves as a lighthearted approach to explaining the company’s logo, which is often mistaken for "QC" instead of "ON." ...

World No.13, Ben Shelton reacted to the latest brand endorsement video dropped by sportswear company ‘On’, featuring Roger Federer and Sesame Street character Elmo.

In 2024, the best Super Bowl commercials featured everyone from Beyoncé, Wednesday star Jenna Ortega, Michael Cera (ve), and ...

Savannah Guthrie was left stunned by a video call from a star-studded guest on The Today Show during Friday's instalment. The ...