DirecTV Advertising announced programmatic access to its linear satellite advertising inventory, enabling real-time bidding ...

PocketBook is a Swiss company that’s been selling eBook readers with E Ink displays for nearly two decades. But the company’s ...

Retail media is one of the top priorities for both brands and retailers vying for customer attention in a hyper-competitive ...

Multi-modal transportation hub, which sees 30 to 40 million visitors, a year recently installed the 33ft-long LED screen to ...

Recent privacy regulations have made first-party data collected from physical stores increasingly valuable for retailers. SOLUM's solution addresses this shift by enabling real-time measurement of ...

CES 2025 has taken over Las Vegas, with billboards buzzing about AI and tech everywhere. Digital Trends editors have explored the best innovations from 4,500 exhibitors, uncovering standout products ...

Of note, the BOE booth at CES 2025 is a substantial upgrade over previous years, from the exhibition area to the number of ...

A new digital approach to infotainment will take shape in BMW's Neue Klasse vehicles starting later this year.

Walking onto the exhibition floor is like walking into a war zone of brands, all competing for a customer’s attention.

Whether we conceptualize retail media as distribution or advertising or both may seem like arguing over the definitions of ...

Telly, the company that gives away TVs in exchange for viewer data, has hired its first advertising president as it looks for ...

Audiowala Bus Stand offers brands the opportunity to reach a whopping 1.5 crore people daily, making it one of the most ...