A test of the app Dia illustrates that the humble web browser may be the path to making artificial intelligence more natural ...

Taboola Ltd. TBLA has been a key beneficiary of the steady shift in advertising budgets from traditional media to digital ...

As AI summaries in search results devour web traffic, news publishers must move beyond derivative reporting to attract and ...

This real-time approach ensures brands get the most value from their ad spend while delivering more relevant and engaging ...

Data and tech company Fyllo announced its relaunch as an advertising partner for regulated industries, helping brands adhere ...

In today's fast-paced digital world, businesses need to come up with new strategies to get people's attention and stay ahead ...

Learn the key types of paid media, how they work, and when to use them to get better results from your marketing budget.

By integrating AI across the funnel, Stitch Fix, the online personal styling platform, reported a 9% year-over-year increase ...

The FTC’s Merger Shakedown A stipulation in a merger between two ad giants aims to stop “collusion” against platforms based on political beliefs.

A Dynamic Bidding Strategy Based on Model-Free Reinforcement Learning in Display Advertising Abstract: Real-time bidding (RTB) is one of the most striking advances in online advertising, where the ...