Shein is leveraging Happy Return's BORIS ... is aimed at enabling enterprise retailers to accept box-free, label-free returns and exchanges across their full store network. It is hoped this ...

The expected launch of Chinese fast fashion brand Shein by Reliance Retail is being viewed as a key strategic decision. Apart from merely enhancing Reliance Retail’s portfolio, it will give it ...

Shein will directly compete with Tata Group’s Zudio and Flipkart-owned Myntra in the affordable fast-fashion segment.

"SHEIN X Khéla the Label is all about self-expression, letting customers define themselves and wear their inner strength on their sleeves," said Ceren Bulut, designer at Khéla the Label. "This ...

This carefully structured partnership not only revives Shein’s presence in India but also aligns with the country’s broader goals of fostering local manufacturing, ensuring data security, and driving ...