The changes to the Jack Daniels bottle and label are subtle enough that people are only just noticing although the new design ...

The packaging design and simulation technology industry is evolving rapidly, driven by advancements in software tools that ...

The direct-to-consumer food delivery brand wants to give its products new shelf life. When Daily Harvest expanded to sell its ...

Here are some of the most popular areas within this dynamic industry: RIT’s packaging science majors are dynamic and integrate engineering, creative design, and business to develop and design product ...

In a 2018 survey, 72% of American consumers stated that their purchase decisions were influenced by a product’s packaging design. In 2021, Lydia Simmons, founder of M.O.O. (Mom’s Official ...

The infographic provides a look at the various elements of product packaging and how they influence consumers ... Color also heavily influences purchasing decisions, as does typography. Moreover, ...

Lidl GB has committed to removing all packaging designs deemed attractive to children from its least healthy own-brand products by mid-2025, aiming to support healthier choices.

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New developments in Europe make a filing strategy for registered designs and trade marks even more essential for the modern consumer business. Read ...