Recent press reports suggest that a tiny island in the Pacific Ocean is set to become a new forward front in the event of ...

Lawmakers warned that oil companies are using increasingly sophisticated messaging tactics to portray themselves as climate ...

Internet trolls are known for expressing their opinions freely online, and this includes their thoughts on favorite and least ...

Over the past 20 years, the pace of digital advertising growth has far outpaced that of traditional media. Digital ad spending as a percentage of total ad spending has increased from 40% in 2016 to 70 ...

In a world where brands seek accountability and precision, and retailers seek profitability, retail media sits at the ...

As marketers rushed to respond to new tariffs, outside-the-box brand refreshes, classic TV ads and other tactics helped set them apart.

Learn the key types of paid media, how they work, and when to use them to get better results from your marketing budget.

By integrating AI across the funnel, Stitch Fix, the online personal styling platform, reported a 9% year-over-year increase ...

Examples of Stereotyping Teenagers in Advertising. Part of the series: Promotion & Marketing. Stereotyping teenagers in advertising is something that happens on a daily basis in a variety of ways.

Citi analysts called Meta a “top pick” Tuesday, after the social media giant showcased its strength in digital advertising at the Cannes Lions International Festival of Creativity.

A 30-second ad for Kalshi, an online trading service, presents a string of characters in wild scenarios making their picks for who will win the NBA Finals. All of the video clips were generated by AI.

One week after its streaming debut, the video also racked up more than 3 million views on Kalshi's X account. It's also raising questions about how AI might reshape advertising budgets. "We are ...