Manosh De argues that outdoor advertising (OOH media) can be seamlessly integrated into urban planning to enhance public ...
AI fantasies are meeting a hard reality this holiday season. Take the backlash to Coke’s AI-generated Christmas ads this year, which ranged from “soulless” to accusations of ...
Praphul Misra discusses how Oi Media is revolutionizing advertising workflows with tools like IAQT and IBXD, which streamline ...
Brands were as active as ever on social platforms in 2024, creating memorable memes and moments of their own: Calvin Klein ...
Given the foot traffic, supermarkets present a golden opportunity to reach a potentially massive audience at a time when they ...