Negative brand halo Consumers intuitively identified most of the AI-generated ads, perceiving them as less engaging and more “annoying,” “boring,” and “confusing” than traditional ads. These ...

In Final Cut, childhood friends Brian and Jimmy set out to create a sci-fi horror movie using an old eight-millimetre camera.

From social media platforms to the city's roads, innovative posters based on popular movies and trends are copiously used by the Aam Aadmi Party (AAP) and the Bharatiya Janata Party (BJP) to ...

But sodas are the worst drinks to consume after a workout. Sodas are never going to quench your thirst. In fact, they will ...

The ruling AAP and its closest rival, BJP, dominate the poster war, sending across political messages like "Phir Layenge ...

Proving especially prescient: the company’s name, Ozy, was inspired by “Ozymandias,” by Percy Bysshe Shelley—a poem that ...

UK retailers feed off public affection for festive ads They come with big budgets, are wrapped in sentimentality and boost company revenues -- Britain's latest instalment of eagerly awaited Christmas ...

Turning your creative talents into a source of income can be rewarding ... Platforms like Wyzant or local advertisements can ...

Tasked with creating a piece of public art, a group of Colgate University students completed archival research into Colgate’s ...

But despite the Lambeth Local Plan clearly stating that in order to enhance the environment “proposals for the renewal of advertisement consents for existing large panel advertisements ... more ...

Commercial realities almost derailed "A Charlie Brown Christmas" in the 1960s, yet those same forces ultimately ensured its ...

Betting provider GG.BET has published its latest creative project showcasing the firm’s achievements in 2024.  A key ...