In short, boring inputs result in boring outputs. To change that, in the case of brand strategists, we need to be thinking ...

LG Electronics USA has introduced a new digital signage management solution called “LG ProActive360.” The three-tier platform ...

Creative heavyweight Steve Aldridge has built agencies, won Lions and made sure creativity didn’t stop at the door of the creative department. He steps into the 10 Questions hot seat to talk ...

Roughly 300 million Americans use social media, and over half of American adults get some form of news update from these ...

Here's what July's full moon, nicknamed the Buck Moon, means for your zodiac sign, according to celebrity astrologer Kyle ...

Transit advertising refers to an out-of-home (OOH) marketing strategy via a channel that consists of various modes of public transportation. Because millions of people commute to work daily, transit ...

We’ve got to save ourselves,’ says Apple’s Tor Myhren. Hello and welcome to a special edition of Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this ...

Sign designers have been creating unique and memorable signage to draw potential customers’ attention to a business. So far, most of the design display has been offline, as you had to visit the ...

Although fewer companies fly the skyward tow ads, those who do claim business is booming and data backs them up.

The nervousness means advertising is shying away from the role it has played for decades in expanding mainstream culture to include historically less-represented people, including those ...

A wish of yours comes true! Out of the blue, the cosmos grants you a heartfelt wish and it flies into your realm gift-wrapped ...