PR to SKY, a premier public relations agency, offers an extraordinary opportunity for brands to make a significant impact ...

A one-day advertising campaign was held in Times Square, one of the world’s most iconic advertising hubs. This initiative is ...

The move aims to deepen the understanding of smaller advertisers about the ad industry, ISA president Sunil Kataria tells e4m ...

Liberty Hospitality Group has launched a huge OOH campaign in the UK, centred on a 3D video display at Manchester Airport.

While data shows spends on OOH have seen a dip during IPL, industry players say digital OOH, QR code integration and ...

Honda has kickstarted its journey to reclaim brand relevance in the Australian market with the launch of its first brand ...

Beyond strong commercials, such as a positive return on marketing spend, multicultural marketing has other benefits.

The $149 billion super fund is going to market with a new advertising initiative that asks Australians to imagine their dream retirement and how they'll get there.

The partnership between UNICEF Australia and Cricket Australia aims to support gender equality for girls around the world—many of whom are still denied access to basic human rights, let alone the ...

The head of Business Solutions at Snap Inc. MENA, shares his insights into how Snapchatters are using the platform during ...

In the fiercely competitive mobile gaming market, Jackaroo King has risen like a shining star, quickly emerging as a focal point in the Middle Eastern social gaming scene. Recently, Jackaroo King made ...