With advertising revenue set to top $100 billion this year, and a global advertising audience of 2.2 billion, Mark Zuckerberg ...

The growing dominance of digital platforms is a signal for advertisers to adapt strategies and embrace AI to stay competitive ...

Supported by its AI and commerce bets, the platform is expected to become the second media brand after Google to reach the ad ...

The rise of Free Ad-Supported Streaming TV (FAST) has opened a new frontier for content owners to monetise their libraries.

Global advertising spending is expected to exceed $1T in 2024, one year earlier than previously forecast, the Wall Street Journal’s Megan ...

Key Takeaways Shares of eBay dropped Tuesday after Jefferies downgraded the stock to "underperform" from "hold."The firm said ...

Pure digital advertising continues to lead growth, with spending projected to increase 12.4% in 2024 and make up nearly 73% ...

Research firm WARC has said that Facebook is on track to earn $US100.1 billion ($AU157 billion) in advertising revenue this ...

The rise of Free Ad-Supported Streaming TV (FAST) has opened a new frontier for content owners to monetize their libraries. By offering viewers free content and generating revenue through ads, FAST ...