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Generative AI has made its way into the advertising world, but early attempts have fallen flat with consumers. Marketers ...

The Drum’s profile series sat down with some of the industry’s most influential innovators in 2024, from companies including ...

The game has changed and marketers can no longer rely solely on media targeting signals. Now, the creative itself is the ...

The drums have been rolling for the past few weeks, snippets of his brief interview where he fully identified with the youths ...

Prime Minister Sir Keir Starmer, the chancellor and business secretary have written to the UK's main regulators asking them ...

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Peter Wang sought ideas for a new fund to support the AT Protocol ecosystem. Four weeks later, he launched Skyseed.