News

In today’s digest, we cover YouTube’s ad revenue nearing $10bn while it decides to drop its Barb subscription, the UK putting ...
In this Media Pulse H1 2025 snapshot, we examine industry reaction to the Guardian becoming the latest UK publisher to ...
Omnichannel planning and activation require embracing something marketers generally try to avoid – fragmentation. However, in ...
This week, AI advancements and shifting metrics highlight a rapidly evolving digital landscape. In today’s MadTech Daily, we ...
Today’s professionals are not only travelling; they are also returning to city-centre offices in large numbers and with ...
DAIVID’s Creative Data Feed API, which can be easily integrated into RMNs and ad platforms, injects real-time creative ...
GumGum, the contextual-first technology leader transforming digital advertising, has uncovered a critical gap in campaign ...
“ EX.CO ’s AI taxonomy solution has allowed us to deeply tag our extensive video library with a fraction of the necessary ...
In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by CEO Rachel Smith and Kate Ross, co-founder and CEO of agency eight&four, for an AI special looking at the ...
This partnership is a significant milestone in Pentaleap’s ongoing mission to democratize retail media and solve the ...
Axeptio, a global leader in consent management solutions, has announced the acquisition of CookieCode, a Dutch platform known ...
Omnichannel advertising platform Azerion has appointed Audrey Boisumeau as VP of enterprise solutions for its UK and US ...