In contrast to global trends, India’s print advertising has been exhibiting a resurgence. According to a TAM report, the ad space per publication grew by 5% in the first half of 2024 as compared to ...

Kroger will begin phasing out their printed ads in certain markets, including those in Michigan, Indiana, Mississippi and Oregon, this May. Customers will only be able to access print ads by going ...

“Traditional advertising remains a powerful tool for catering to the older demographic and masses who are not tech-savvy,” she adds. In contrast, the print advertising sector is expected to ...