Starbucks Cutting 30% of Its Menu as Sales Keep Dropping
Sales dropped 4% in the U.S. and worldwide in the latest quarter, compared to the previous year, marking the fourth quarter of declines in a row. Niccol, who was nabbed from Chipotle, is reportedly being paid $10 million in bonuses for just six months at the company.
Starbucks wants to make sure customers aren't caught up in counter chaos at busy times as in-store and mobile orders pile up.
Starbucks is following through on its commitment to get back to its roots, announcing plans to simplify the menu and ...
Starbucks fans can now get free refills for some drinks — but not all. The coffee chain is also bringing back its self-serve ...
The coffee giant is trying to make its stores more inviting by adding more comfortable chairs and serving coffee in ceramic ...
There are endless threads to pull with Starbucks’ turnaround, down to the very ink on customers’ cups as they order. But CEO ...
These customers will be able to enjoy free refills on hot brewed or iced coffee, or hot or iced tea during their visit.
"I think we're definitely in the middle of a turnaround," Niccol said on Yahoo Finance (video above). The former Chipotle CEO ...
Spring is just around the corner, and that means fresh, floral and vibrant flavors are about to hit coffee shop menus.
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